AI Insights · Timothy · March 2023
Top 5 Hypercasual Games on iOS in the US Q1 2023
In Q1 2023, the top hypercasual games on iOS in the US showcased varied performance trends in downloads, revenue, and active users. Key insights from Sensor Tower reveal the latest market dynamics.
In the first quarter of 2023, the performance of the top hypercasual games on iOS in the United States reflected diverse trends in downloads, revenue, and active users. Here’s a detailed look at the numbers provided by Sensor Tower.
Makeover Studio: Makeup Games saw a steady decline in both weekly downloads and active users. Weekly downloads started strong at around 383K in late December 2022 but dropped to approximately 84K by the end of March 2023. Similarly, active users decreased from 1.55M to around 1.2M over the same period. Weekly revenue fluctuated slightly, peaking at around $25.8K in mid-January before settling at approximately $19.9K by the end of March.
Flow Free exhibited more stable performance. Weekly downloads showed a peak of about 58K in early February and then leveled off to around 46K by the end of March. Active users remained relatively consistent, ranging between 1.75M and 2.24M. Weekly revenue varied slightly, peaking at approximately $18.8K in late February and ending the quarter at around $17.9K.
Happy Find: Hidden Objects 2D experienced a notable decline in weekly downloads from about 15.5K in late December to just 4.8K by the end of March. Active users showed a slight increase, growing from 36.3K to around 37K. Weekly revenue also saw a downward trend, starting at $16.9K and dropping to about $13.3K.
Offroad Revolution maintained relatively stable metrics throughout the quarter. Weekly downloads fluctuated around the 13K mark, with a slight dip to approximately 9.3K by the end of March. Active users hovered around 76K to 87K, while weekly revenue remained steady, ending the quarter at around $13K.
Drop The Number: Merge Puzzle showed a mixed performance with weekly downloads decreasing from about 49K in late December to roughly 26K by the end of March. Active users remained fairly stable, ranging between 214K and 278K. Weekly revenue saw minor fluctuations, peaking at around $15.2K in late December and ending the quarter at approximately $11.8K.
For more detailed insights and analytics, visit Sensor Tower.
